We South magazine is a student-run design publication that showcases the home-grown creative talent produced in the design program at the University of Western Sydney. It is a platform for authentic, positive student stories, and encourages the establishment of networks within the design community through student collaboration. The title, We South, is a play on Werrington South, the home campus of the design program.
As part of a group of students who lobbied for the initial funding of the magazine, I designed a number of spreads to present to the academic board as a tangible preview of what they would be investing in.
The magazine was to be A5 in size, and for this I implemented a six-column grid. I designed spreads for two sections of the magazine, covering both text-heavy and image-focused layouts. For each of these I demonstrated treatments for section headers, headings of various levels, break-out boxes, pull quotes, body copy and other text.
On the typographic front, I chose Whitney Condensed for general heading use. This family was designed to work in crowded environments, so its shapes are especially space-efficient in text sizes, an important quality in a magazine of this size. I paired this with Gentium for body copy, a highly readable and reasonably compact serif typeface with a warm aesthetic quality.